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Pay-Per-Click Ad Setup & Management - FAQ

1. What is required to apply for a Baidu PPC account?

Ans: Generally, Baidu requires a valid business certificate issued by the Chinese government to approve your Baidu PPC account application. Besides, it requires an initial payment of 5,600 CNY, which includes 600 CNY as a setup fee and 5,000 CNY as an initial deposit, which can be shown in your account balance and used for your campaigns.

2. How much does it cost for a Baidu PPC campaigns?

Ans: In addition to the account setup cost, the costs afterwards will vary based on your campaign budgets, competitiveness and the bid prices.

3. How can I monitor the performance of my Baidu PPC campaigns?

Ans: We will help to install the most popular web traffic analysis tools such as Google Analytics and Baidu Analytics on your website so you can see how your Baidu PPC spendings benefit your business.

4. What should I do if I want to start now?

Ans: The procedures are listed as below:

  • You send us a request and the description in details of your business, current marketing efforts, and the products or services to be advertised.
  • We provide you with a short proposal outlining the suggested course of action of your Baidu marketing campaign, including some sample keywords and a recommended budget.
  • You send us a copy of your business certificate in pdf format.
  • We will then email you a contract and invoice.
  • You send us the signed contract and payment via bank transfer, Western Union, or PayPal.
  • After the Baidu PPC account is activated, we will send you the account
  • details and start managing it on your behalf.

If you have more questions, please feel free to contact us

Our Services

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Pay-per-click Ad Setup &  Management

  • Keyword Study
  • PPC account setup
  • Ads copy writing
  • Click-through rate improvement
  • Conversion rate optimization
  • Performance analysis and reporting